Corporate shirt printing is all about expressing your branding and freely advertising your corporation through clothing pieces. Tees or t-shirts are one of the most sought ways for businesses to promote their products, services, or corporate image comfortably. That said, I also ventured my way to enquiring and seeking the help of a printing shop in the country.
The main reason I grabbed the opportunity to get a personalised t shirt in Singapore was that everyone owns a T-shirt. It also offered a free profitable way to advertise my business. On top of the said benefits, it also became a tactical marketing strategy for my business, increasing brand awareness.
To shed some light before getting custom company shirts, here are some dos and don’ts I can recommend.
DOS
PLACE YOUR LOGOS CAREFULLY
Many business owners make the biggest mistake of placing designs, such as graphic elements, logos, and texts, in an off position. Whether corporate, personal, or custom jersey printing in Singapore, be wary of the proper placement with t-shirt design. Some placement options I can recommend are near the chest, locker patch, or along the sleeves.
TIP 1: In designing a personalised t shirt in Singapore for toddlers, the elements shall fall two inches from the centre collar. For teens, two to three inches are acceptable. While for adults, four inches from the centre collar work best.
CHOOSE YOUR COLOUR AND TYPOGRAPHY CAREFULLY
People buy a personalised t shirt in Singapore for its design, not primarily because of how it got sold and marketed. Unless you are handing it for free or their favourite artist advertises it, that’s the only time people will certainly purchase. I suggest paying attention to the design, especially the font and colour. Go with readable fonts and utilise the colour wheel.
BE SMART ABOUT THE MATERIAL
To get the best outcomes for your custom company shirts, be clever with choosing the material, including the shirt type and print type. I picked cotton and polyester with our custom company shirts, as these two shirt fabrics have the best quality and most versatile materials.
TIP 2: Pay a quick visit to the printing agency to see their samples.
DON’TS
AVOID SACRIFICING THE MATERIAL QUALITY
Before contacting a corporate shirt printing agency, you should know that the entire thing will be costly. It is why many businesses skimp on spending, thus, risking their branding and shirt quality.
TIP 3: There are thousands of options for custom company shirts. Do your research, list options, enquire, canvass prices, and choose the best selection.
AVOID ADDING GRAPHIC ELEMENTS INADEQUATELY
If you’re printing custom company shirts, note that your shirt reflects your corporation, image, and branding. Keep it as minimal and professional as possible. I highly advise skipping unprofessional-looking elements, such as rainbows, bold statements, florals, etc.
AVOID OVERLOOKING THE DESIGN FORMAT
One last tip I can leave you when getting custom company shirts: avoid neglecting the quality and format of the design soft copy. Send the graphics to the shop two times larger than the actual size so your design will not get pixelated.
Express Printing is the corporate shirt printing company I worked for in Singapore. Rest assured, you’re paying for the quality of their services. Head to their website to enquire!
